For Singapore University of Technology & Design, we proposed a content direction that would encourage potential students to take a chance to make change. Through our research, we discovered that the school faced challenges in awareness amongst the general public; communicating complex concepts or research to the layman; and providing a clear understanding of what the curriculum is like for potential students.
Through ongoing editorial content, social media posts, and video content, we aim to position the school, tech & design topics, and various majors in a more relevant, accessible light to the public and potential students.
2021–ongoing