Club 21 is a local luxury multi-label retailer, established in 1972. SHENTONISTA collaborated with Club 21 to usher in the recent opening of several flagship stores at the exclusive Shoppes at Marina Bay Sands. We gathered and shot a group of some of our favourite personalities and influencers, all togged in the latest threads from Club 21’s newest stores—Proenza Schouler and 3.1 Phillip Lim—and coiffed by the good people at PREP. Beyond the content posts on the SHENTONISTA website that ran across two weekends, we were also involved in organizing the Club 21 x SHENTONISTA Sartorial Contest, inviting Instagrammers to contribute photos of their outfits and items from Proenza Schouler and 3.1 Phillip Lim.

SHENTONISTA was in charge of curating the influencers, and the planning, organization, production, styling, photography and content creation of this campaign.

A SHENTONISTA Project and UNIFORM Production 
For Club 21
Wardrobe by Proenza Schouler and 3.1 Phillip Lim
Featuring Lesley, Aiwei, Paul, Kelly, Bella, Min-Li, and Nellie.
Hair by PREP 
Makeup by Elyn Khoo, assisted by Amanda.
See all posts from the collaboration here.