For our second campaign with Club 21, we featured five personalities in Paul Smith’s Spring/Summer 2016 collection, of which their ‘A Suit To Travel In’ collection was a special highlight. The feature was focused on the theme of travel: why we are drawn to it, what we gain from it, and how it informs our lives and decisions. This series also included GIFs to convey movement, which was a first for a Shentonista campaign. In addition to content creation, we were involved in organising a contest for Club 21 x SHENTONISTA too, inviting Instagrammers to share their travel-related posts with the hashtag #TravelWithPS.
A SHENTONISTA Project and UNIFORM Production
For Club 21
Featuring Clarence, Colin, Darius, Clinton and Nicole.
See all posts from the collaboration here.
CAMPAIGN
CAMPAIGN GIFS
BEHIND-THE-SCENES