Founded in 1947, Dr. Martens has grown to become associated with the working class, pop culture, music festivals, and the punk movement; today, it continues to evolve. Our collaboration with Dr. Martens showed how the iconic brand, known for its rugged, made-to-last boots, has grown up with its fans and can easily be incorporated into any workwear wardrobe. We featured eight personalities who not only showed us how they add a twist to the conventional with their Dr. Martens, but also shared more about their work, their lives, and what they stand for.
SHENTONISTA Project and UNIFORM Production
For Dr. Martens Singapore
Featuring Adora, Ally, Arissa, Jacqueline, Ernie, Kien, Jonathan, and Yong.
See all posts from the collaboration here.

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CAMPAIGN

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BEHIND-THE-SCENES

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